MASTERCLASS

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The event is curated by BolognaBookPlus in collaboration with Mimaster illustrazione Milano

The masterclass is dedicated to the theme of cover design in the era of digital access, seeking visuals that stay strong across different media.

 

WHEN

Available
ON DEMAND

WHERE

ONLINE VIDEO

Duration

90 minutes

Language

English

AGENDA

3:00 pm - 4:30 pm (CEST)
MASTERCLASS "COVERS GO DIGITAL" - LIVE COLLECTIVE TALK

Speakers:
Alice Beniero, Illustrator and Art Director (ITA)
Paul Buckley, Senior VP, Executive Creative Director, Penguin Random House (USA)
Cecilia Flegenheimer, Art Director, Mondadori (ITA)
Jon Gray, Graphic Designer (UK)

Moderators: Ivan Canu and Giacomo Benelli, The Illustrators Survival Corner team

 


SPECIAL CONTENTS

Attendees can access to special exclusive pre-recorded contents.
The videos will be available in the reserved area. 

BOOK COVER DESIGN – Case Histories

In 15-minute video interviews, Alice Beniero, Cecilia Flegenheimer, Jon Gray and Steve Heller talk about some particularly successful cover designs, and explain how to turn book cover design into an artistic tool of communication.

 


Event description

COVERS GO DIGITAL – Live Group Talk

Alice Beniero, Paul Buckley, Cecilia Flegenheimer, and Jon Gray talk about art direction and their graphic design experience in cover design, specifically the role that covers play in digital, on online bookstores, and on social platforms. What are the new design criteria for a cover to work both on a bookstore shelf and in smaller digital preview size? 

 

The event is curated by In collaboration with In the framework of Aldus Up
BBplus logo survival corner

ALDUS

 

 

 


Aldus Up – the European Book Fairs network – is co-funded in the framework of Creative Europe Programme 2014-2020 and coordinated by the Italian Publishers Association (AIE)
www.aldusnet.eu

Speakers

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