MASTERCLASS

Jackets Off

The event is curated by BolognaBookPlus in collaboration with Mimaster illustrazione Milano

The masterclass is dedicated to the theme of cover design in the era of digital access, seeking visuals that stay strong across different media.

 

WHEN

Available
ON DEMAND

MEDIUM

ONLINE VIDEO

Duration

90 minutes

Language

English

OPEN UP 2021: SALES ARE NOW OVER.

Are you interested in participating in this event?


  • The recording of the Masterclass and the special exclusive contents will be available ON DEMAND from 24 June until 31 July.
  • After your purchase enter the BCBF visitors reserved area and go the "My purchases" section to take part.

If you have attended the Masterclass LIVE, remember that within 7 days of the event and until 31/07 from the BCBF visitors area, section "my purchases" you will be able to:

  • access the complete recording of the day's meeting
  • download the Attendance of partecipation 

Masterclass - On Demand

20.00 €

+ taxes if applicable


Event description

COVERS GO DIGITAL – Live Group Talk

Alice Beniero, Paul Buckley, Cecilia Flegenheimer, and Jon Gray talk about art direction and their graphic design experience in cover design, specifically the role that covers play in digital, on online bookstores, and on social platforms. What are the new design criteria for a cover to work both on a bookstore shelf and in smaller digital preview size? 

 

The event is curated by In collaboration with In the framework of Aldus Up
BBplus logo survival corner

ALDUS

 

 

 


Aldus Up – the European Book Fairs network – is co-funded in the framework of Creative Europe Programme 2014-2020 and coordinated by the Italian Publishers Association (AIE)
www.aldusnet.eu

AGENDA

3:00 pm - 4:30 pm (CEST)
MASTERCLASS "COVERS GO DIGITAL" - LIVE COLLECTIVE TALK

Speakers:
Alice Beniero, Illustrator and Art Director (ITA)
Paul Buckley, Senior VP, Executive Creative Director, Penguin Random House (USA)
Cecilia Flegenheimer, Art Director, Mondadori (ITA)
Jon Gray, Graphic Designer (UK)

Moderators: Ivan Canu and Giacomo Benelli, The Illustrators Survival Corner team

 


SPECIAL CONTENTS

Attendees can access to special exclusive pre-recorded contents.
The videos will be available in the reserved area. 

BOOK COVER DESIGN – Case Histories

In 15-minute video interviews, Alice Beniero, Cecilia Flegenheimer, Jon Gray and Steve Heller talk about some particularly successful cover designs, and explain how to turn book cover design into an artistic tool of communication.

 

Speakers


FOLLOW THESE SIMPLE STEPS TO SIGN UP FOR THE EVENT

Click on “BUY NOW”. On the next screenshot, add the event you have chosen to the cart

Proceed to check-out, completing the payment details (personal data and payment method)

Activation code. On purchase completion, you will receive a confirmation mail with the activation code for the service you have purchased

Accessing the reserved area. To activate your purchase, go to the reserved Visitors’ section of the BCBF website (or register if you haven’t already done so). Insert the activation code you received by e-mail 

Participation instructions. Once you have correctly activated the service, you will receive an e-mail with instructions on how to participate in the event you have purchased 

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If you have problems or need assistance during purchase, please contact: bf@archimedia.it

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