We received over 250 projects from more than 12 countries. The jury, composed of 3 professionals from different fields, gathered at Sala Borsa on February 28 to select the finalists. The winners will be announced on April 13 at 4:45 PM.
BEST PRE-SCHOOL LICENSING PROJECT
● Finalist: Peppa Pig and Evie Publishing Programme
● Brand: Peppa Pig
● Licensor: Hasbro
● Partner: Ladybird Books, Penguin Random House UK
● Finalist: H&M x Hello Kitty and Friends
● Brand: Hello Kitty and Friends
● Licensor: Sanrio
● Partner: H&M
● Finalist: Bluey Publishing Programme
● Brand: Bluey
● Licensor: Ladybird Books, Penguin Random House UK
● Partner: BBC Studios
BEST KIDS LICENSING PROJECT
● Finalist: Hello Kitty: Home Collection
● Brand: Hello Kitty
● Licensor: Sanrio
● Partner: H&M Home
● Finalist: Puma x Hello Kitty and Friends
● Brand: Hello Kitty and Friends
● Licensor: Puma
● Partner: Sanrio
● Finalist: Diadora x Peanuts
● Brand: Peanuts
● Licensor: Peanuts
● Agent: WildBrain CPLG
● Partner: Diadora
BEST TEEN LICENSING PROJECT
● Finalist: Winx, Spread Magic Not Hate Campaign
● Brand: Winx Club
● Licensor: Rainbow
● Partner: The Cybersmile Foundation
● Finalist: Goodyear x Pull&Bear collection
● Brand: Goodyear
● Licensor: The Goodyear Tire & Rubber Company
● Agent: IMG Licensing
● Partner: Pull&Bear
● Finalist: Skibidi Toilet
● Brand: Skibidi Toilet
● Licensor: Global Merchandise Service Ltd
● Agent: Maurizio Di Stefano Licensing
● Finalist: Yu-Gi-Oh! X Nike collection
● Brand: Yu-Gi-Oh!
● Licensor: Konami Cross Media NY
● Agent: Starbright Licensing
● Partner: Nike
BEST YOUNG ADULTS LICENSING PROJECTS
● Finalist: Barbie Giradischi
● Brand: Barbie
● Licensor: Mattel
● Partner: Lisciani Giochi
● Finalist: Peggy Sage Monsieur Madame
● Brand: Mr. Men Little Miss
● Licensor: Sanrio
● Partner: Peggy Sage
● Finalist: Elmo & Montegrappa x Wednesday
● Brand: Wednesday
● Licensor: Amazon MGM Studios
● Agent: WildBrain CPLG
● Partner: Elmo & Montegrappa
● Finalist: Timex x Monopoly
● Brand: Monopoly
● Licensor: Hasbro
● Agent: WildBrain CPLG
● Partner: Timex
BEST RETAIL PROJECT
● Finalist: Gabby’s DollHouse
● Brand: Gabby’s DollHouse
● Licensor: Universal Consumer Products
● Partner: PRG Group
● Finalist: Winx Club: la magie est de retour x Rook!es Paris
● Brand: Winx Club
● Licensor: Rainbow
● Partner: Rook!es Paris
● Finalist: Lush x Hello Kitty and Friends
● Brand: Hello Kitty and Friends
● Licensor: Sanrio
● Partner: Lush
● Finalist: Heinz x Mr. Men & Little Miss
● Brand: Mr. Men & Little Miss
● Licensor: Sanrio
● Partner: Heinz
● Finalist: SpongeBob SquarePants
● Brand: SpongeBob SquarePants
● Licensor: Paramount Consumer Products
● Agent: Moodspace
● Partner: Aurora Multimarket
BEST FASHION PROJECT – PRE-SCHOOL & KIDS
● Finalist: Benetton x Peanuts collection
● Brand: Peanuts
● Licensor: Peanuts Worldwide
● Agent: WildBrain CPLG
● Partner: United Colors of Benetton
● Finalist: MC2 Saint Barth x Peanuts
● Brand: Peanuts
● Licensor: Peanuts Worldwide
● Agent: WildBrain CPLG
● Partner: MC2 Saint Barth
● Finalist: Cath Kidston x Moomin
● Brand: Moomin
● Licensor: Rights & Brands
● Partner: Cath Kidston
BEST FASHION PROJECT - TEENS / YOUNG ADULTS
● Finalist: Koi x Monster High
● Brand: Monster High
● Licensor: Mattel
● Partner: Koi
● Finalist: GCDS x Hello Kitty
● Brand: Hello Kitty
● Licensor: Sanrio
● Partner: GCDS
● Finalist: Hello Kitty & Kuromi & Kevin Germanier
● Brand: Hello Kitty & Kuromi
● Licensor: Sanrio
● Partner: Kevin Germanier
● Finalist: Coccinelle x Peanuts
● Brand: Peanuts
● Licensor: Peanuts Worldwide
● Agent: WildBrain CPLG
● Partner: Coccinelle
BEST LICENSED PUBLISHING PROJECT
● Finalist: The Planetary Society Publishing Project
● Brand: The Planetary Society
● Licensor: The Planetary Society
● Partner: Lerner Publishing Group
● Finalist: Snoopy House
● Brand: Peanuts
● Licensor: Peanuts Worldwide
● Partner: De Agostini Publishing Spa
● Finalist: Adriano Salani x Peanuts
● Brand: Peanuts
● Licensor: Peanuts Worldwide
● Agent: WildBrain CPLG
● Partner: Salani, WildBrain CPLG
● Finalist: MMLM x Agatha Christie
● Brand: Mr. Men Little Miss
● Licensor: Sanrio
● Partner: Agatha Christie Ltd
BEST LICENSED TOY PROJECT (including Toys Games and Puzzles)
● Finalist: Goodyear Take Apart Toy Engine
● Brand: Goodyear
● Licensor: The Goodyear Tire & Rubber Company
● Agent: IMG Licensing
● Partner: Red Toolbox, IMG Licensing
● Finalist: Talking Tom Heroes: Suddenly Super toy line
● Brand: Talking Tom Heroes
● Licensor: Outfit7
● Partner: Spider International and Spider Global
● Finalist: Naruto Mythos TCG
● Brand: Naruto
● Licensor: Mediatoon
● Partner: Cicaboom
● Finalist: Pokémon Jazwares Collectible Vinyl Figures Set
● Brand: Pokémon
● Licensor: The Pokémon Company International
● Partner: Jazwares
BEST LICENSED SUSTAINABLE PROJECT
● Finalist: Le Petit Prince by Art Funeral
● Brand: Le Petit Prince
● Licensor: Pomase
● Agent: Caravanserai Partners
● Partner: Paolo Imeri – Art Funeral
● Finalist: Sesame Street E-Wasting Campaign
● Brand: Sesame Street
● Licensor: Sesame Workshop
● Partner: Stiftung Elektro-Altgeräte-Register
● Finalist: Bing Eco Puzzle
● Brand: Bing
● Licensor: Acamar
● Agent: Maurizio Di Stefano Licensing
● Partner: Lisciani Giochi
● Finalist: Imperfect Industries x Moomin
● Brand: Moomin
● Licensor: Rights and Brands
● Partner: Imperfect Industries
BEST LICENSED VIDEOGAME PROJECT
● Finalist: LEGO® Bluey
● Brand: Bluey
● Licensors: BBC Studios, LEGO
● Partner: Storytoys
● Finalist: Find the Skifidol Brainrot Card
● Brand: Skifidol Italian Brainrot
● Licensor: Officina Comunicazione
● Partner: Roblox
● Finalist: Talking Tom and Friends and Miraculous® – Tales of Ladybug and Cat Noir
● Brand: Miraculous® – Tales of Ladybug and Cat Noir, Talking Tom and Friends
● Licensor: Miraculous Corp, Outfit7
● Partner: Outfit7
BEST PROMOTION/LOYALTY CAMPAIGN
● Finalist: Playmobil Team
● Brand: Playmobil
● Licensor: Playmobil
● Partner: Carrefour Italy, Blue Ocean Entertainment
● Finalist: Ferrero x Playmobil x DC Comics
● Brand: Playmobil, DC Comics
● Licensor: Horst Brandstätter Holding GmbH
● Agent: WildBrain CPLG
● Partner: Ferrero
● Finalist: CasaOptima x Pokémon
● Brand: Pokémon
● Licensor: The Pokémon Company International
● Partner: Casa Optima
● Finalist: PROMOTICA x EUROSPIN x SONIC MODERN
● Brand: Sonic Modern
● Licensor: SEGA
● Agent: WildBrain CPLG
● Partner: Promotica and Eurospin
● Finalist: La collezione dal sottosopra
● Brand: Stranger Things
● Licensor: Netflix
● Partner: Conad, The Continuity Company Srl
BEST LICENSED KIOSK PRODUCT
● Finalist: Diramix x Brawl Stars
● Brand: Brawl Stars
● Licensor: Supercell
● Agent: WildBrain CPLG
● Partner: Diramix
● Finalist: Moomin Newsstand Project
● Brand: Moomin
● Licensor: Rights & Brands
● Agent: Maurizio Di Stefano Licensing
● Partner: Panini Spa
● Finalist: Iron Maiden Newsstand Project
● Brand: Iron Maiden
● Licensor: Global Merchandise Services
● Agent: Maurizio Di Stefano Licensing
● Partner: Centauria Editore Srl
● Finalist: CupHeads Cards
● Brand: CupHeads
● Licensor: Studio MDHR
● Partner: Tomodachi Press
BEST RISING-STAR PROPERTY OF THE YEAR
● Finalist: Leo the Truck
● Licensor: Project First
● Finalist: Sam&Julia
● Licensor: The Mouse Mansion Company
● Finalist: Skifidol Italian Brainrot
● Licensor: Officina Comunicazione
BEST TRANSMEDIA PROPERTY
● Finalist: Bing
● Licensor: Acamar
● Finalist: Miraculous® – Tales of Ladybug and Cat Noir
● Licensor: Miraculous Corp
● Finalist: The Smurfs
● Licensor: Peyo Company
● Finalist: Stumble Guys
● Licensor: Scopely
BEST PROPERTY OF THE YEAR
● Finalist: Hello Kitty and Friends
● Licensor: Sanrio
● Finalist: Peanuts
● Licensor: Peanuts Worldwide
● Finalist: Bluey
● Licensor: BBC Studios
● Finalist: Moomin
● Licensor: Rights and Brand
● Finalist: Peppa Pig
● Licensor: Hasbro
● Finalist: Monster High
● Licensor: Mattel
63rd edition 13- 16 April 2026 | Bologna - Italy
