59th edition
21-24 March 2022
Bologna - Italy
INTERNATIONAL CONFERENCE

International Kids Licensing Day

The event is curated by BCBF and BLTF in partnership with Licensing Magazine Sponsored by Hasbro and WildBrain CPLG

Discover in one day the hottest, not-to-be-missed licensing properties for children to re-launch your business, as well as the main trends to follow to re-boost your business. 

Event description

A special updating day for licensing professionals aimed at all those who work around the licensing field, from licensors to licensees, from promotion to retail. Discover the main novelties of the upcoming months and what to look for, the trends to follow and the tools to use to re-boost your business going forward to a challenging future. 

 

In partnership with
LM

Sponsored by
Hasbro 

Wildbrain

10.30 AM – 10.35 AM
WELCOME AND GENERAL INTRODUCTION

Cristina Angelucci, Editor in Chief, Licensing Magazine, Italy

10.35 AM – 10.50 AM
OPENING INTERVIEW
THE VISION OF THE FUTURE ACCORDING TO A GLOBAL CONTENT FACTORY

Interview with Iginio Straffi, CEO & Founder, Rainbow, Italy

10.55 AM – 11.25 AM
MANGA AND ANIME
THE IRRESISTIBLE APPEAL OF ANIME AND MANGA FOR CHILDREN AND TEENS

Waell Oueslati, Director of Licensing, Crunchyroll, France
Isabelle Favre, Global Marketing & Content Director, Toei Animation, France

11.25 AM – 11-40 AM
TRENDS AND RESEARCH: KIDZ GLOBAL
INSIGHTS INTO EUROPEAN LICENSING

Ivan Colecchia, SVP Global Development, Kidz Global, Italy

11.40 AM – 11.50 AM
BREAK

11.50 AM – 12.20 PM
RETAIL. E-COMMERCE
BRANDED E-COMMERCE. THE NEW WAY BRANDS MAINTAIN LINKS WITH THEIR FANS

Catherine Rijsdijk, Head of International Retail and Experience, Planeta Junior, Spain
Sandra Vauthier-Cellier, Chief Commercial Officer, Acamar Films, UK

12.25 PM – 12.40 PM
TOYS, CONTENT & LICENSING
EVOLUTION OF A GLOBAL TOY COMPANY INTO CONTENT FACTORY

Eric Belloso, Director South Cluster Iberia, France & Italy, Consumer Products, Hasbro, Inc., Spain 

12.40 PM – 1.00 PM
TRENDS AND RESEARCH: VIACOMCBS
KIDFLUENCE GLOBAL: 2021

Morena D’Incoronato, Vice President Research & Portfolio Strategy, VIACOMCBS, Italy 

1.00PM – 2.00 PM
LUNCH BREAK

2.00 PM – 2.30 PM
DIGITAL AND LICENSING
CONSOLIDATING YOUR STRATEGY FOR SUCCESSFUL BRAND BUILDING

Rachel Taylor, Commercial Director, Wildbrain Spark, UK
Maarten Weck, Executive VP and Managing Director, WildBrain CPLG, UK
Moderated by Lisa Hryniewicz, Owner, Koko Media, and Co-editor Licensing Magazine, UK

2.30 PM – 3.15 PM
ANIMATION AND LICENSING
EUROPEAN ANIMATION PRODUCTION IS INCREASINGLY ACTIVE IN THE LICENSING BUSINESS

Giorgio Scorza, CEO, Movimenti Productions, Italy
Pietro Pinetti, Managing Director, Studio Bozzetto, Italy
Eric Garnet, Owner, Go-N Productions, France
Muriel Thomas, Head of International Distribution, Magic Light Pictures, UK
Daryl Shute, Brand Director, Magic Light Pictures, UK

3.20 PM – 3.35 PM
TRENDS AND RESEARCH: THE INSIGHTS FAMILY®
POST PANDEMIC CHILDREN’S HABITS

Jonathan Watson, Chief Product Officer, The Insights Family®, UK 

3.35 PM – 3.45 PM
BREAK

3.45 PM – 4.30 PM
LICENSING IN EUROPE
OVERVIEW OF THE EUROPEAN LICENSING INDUSTRY

Antonella Ceraso, Director Consumer Products, Planeta Junior, Spain
Joachim Knödler, Head of Licensing, Studio 100 Group, Germany
Tiziana Barbuto, Licensing Manager, ETS Studios, Italy
Céline Georges, Marketing Director, TF1 Licences

4.35 PM – 4.50 PM
TOY TRENDS FOR BUYERS
TOY INDUSTRY ASSOCIATION: THE NEXT TOY TRENDS

Interview with Kristin Morency Goldman, Trends Specialist, Toy Industry Association, USA

4.55 PM – 5.10 PM
KIDS INFLUENCERS
VLAD AND NIKI, THE LICENSING RISING STARS

Interview with Michael Connolly, CEO and Founder, The Retail Monster, USA

5.10 PM – 5.25 PM
CLOSING KEYNOTE SPEECH
THE BRANDS OF THE FUTURE. A TALK WITH POCKET.WATCH

Interview with Kerry Tucker, CMO, Pocket.Watch, USA

5.25 PM – 5.30 PM
CONCLUSIONS AND GREETINGS

Cristina Angelucci, Editor in Chief, Licensing Magazine, Italy

 

The entire event will be moderated by

Cristina Angelucci, Editor in Chief, Licensing Magazine, Italy
Rossella Arena, Journalist, Licensing Magazine, Italy

 

 

 

Speakers


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