Mad Pumpkins

WHO IS WHO?

Arianna Lona (Founder & Game Producer)
Email: arianna.lona@madpumpkins.com

Riccardo Rossi (Illustratore)
Email: twentyoneavenue@gmail.com

PUBLISHING ACTIVITY

Mad Pumpkins Game Studio is an Italian innovative Startup based in Italy, 7 passionate professionals in videogame development. The company operates both in the B2C and B2B markets, developing original video games while also providing tailored solutions in gamification, education and corporate branding. Mad Pumpkins’ mission is to create game experiences that generate educational, social, and cultural value. The studio believes that video games are not only a form of entertainment, but also a powerful medium for developing skills, fostering inclusivity and showcasing professional pathways. Through interactive experiences, the company promotes critical thinking, creativity, teamwork, and problem-solving skills essential in today’s digital world. On the B2C side, Mad Pumpkins is currently developing Movierooms, a cinema management game that blends historical research and digital preservation of film heritage), narrative design, and simulation mechanics. The project has received public funding with support from national programs dedicated to creative industries, the Tax Credit and some prizes (come "innovative idea female entrepreneurship"). On the B2B side, the studio collaborates with schools, training institutions and private companies to design educational workshops, game-based learning modules, and branded interactive content. These activities include STEAM training, UX/UI design, 3D art, game production and accessible game experiences for younger audiences and people with disabilities. Mad Pumpkins is a young, international, women-led team and a partner of initiatives such as Women in Games France, Games Accessibility Hub, and FlyLILLO E.T.S., reflecting its commitment to diversity, innovation, and social impact within the gaming ecosystem.