MASTERCLASS
The event has been organised in partecipation with Mimaster Illustrazione Milano
A look at editorial illustration for children: the specifics of content and professional relations between the illustrator and publishers.
MASTERCLASS INSIDE THE KID MAGAZINE: ANORAK, INTERNAZIONALE KIDS, ZEIT LEO
A look at editorial illustration for children: the specifics of content and professional relations between the illustrator and publishers.
Cathy Olmedillas: founder and creative director of The Anorak Press, publishers of Anorak Magazine and DOT
Martina Recchiuti: chief editor for Internazionale Kids
Kai Schmitzer: graphic designer and art director for Zeit Leo
Moderators: Ivan Canu and Giacomo Benelli, The Illustrators Survival Corner team
The masterclass will look at editorial illustration for publications targeting children and young adults as seen from the point of view of sector specialists who select, develop and organize editorial and visual content for young reader magazines.
The discussants will give an international overview of the role of illustration in this specific editorial niche, focusing on:
- the subject matter and visual techniques best suited to arouse the curiosity of young children;
- the other abilities as well as drawing skills that an illustrator needs when tackling illustrated narrative, games, comics, and activity play;
- the channels through which illustrators are chosen;
Members of the publishing team of Anorak, Internazionale Kids and Zeit Leo will describe the creative process behind the ideation of each issue and how illustrators should fit into the workflow.
Just as for picturebooks, illustrators of children’s magazine have to be competent in more than just drawing. Their ability to manage workloads and engage with the other team members is what will make the difference.
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Cathy Olmedillas is the founder/creative director of The Anorak Press, publishers of Anorak Magazine and DOT. In 2006, she launched the ground-breaking internationally acclaimed happy mag for kids, Anorak, when she couldn't find a fun, educational and collectable magazine to read with her son
Martina Recchiuti is Editor-in-Chief of Internazionale, where she has worked since 1995. She is in charge of Internazionale Kids, the monthly kids’ magazine started in 2019 containing articles, games and comics from the best children’s journals around the world. Before that, she worked on the technology, web and social media side of the business. In 2015, Martina held a TedX on magazines and new technology. She translated the graphic novel “Fun home” by Alison Bechdel (Rizzoli 2007) and authored the book “A spasso sul Google taxi” (Cooper 2005).
Kai Schmitzer is a German Graphic designer based in Hamburg. After graduating from the academy of fine arts Nuremberg in 2013 she spent a couple of years working in branding and design.
After moving to Hamburg in 2018 she developed her passion for editorial design. Having gained experience working with multiple publications she joined the staff of Die Zeit.
In 2019 she took over the Art Direction at the kids magazine ZEIT Leo. She developed a new visual concept that was part of the recent success of the title.
Art directing the illustration driven magazine, she believes the trinity of bold colors, playful layouts and strong concepts has the power to move young readers' hearts (and her’s).
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